Kimberley, 27 February 2013:
The Diamond Trading Company South Africa, a De Beers Group Company, celebrated South African jewellery design talent in the city of diamonds.
The 2013/2014 Shining Lights Awards Diamond Design Competition is the 10th edition of its kind having been launched in 1996. The competition aims to encourage and develop South African jewellery design talent and create opportunities for skills development and job creation for South Africans.
Every two years, about 300 aspirant students and jewellery designers enter the competition and while there is on average 10 winners per competition, the benefit of all participants cannot be underestimated. The competition continues to grow from strength over the years with entries for this edition increasing to over 500, from 363 in the period 2010 – 2012, a 55% growth.
For the 2013/2014 competition, the company extended its search for talent in jewellery design to more towns and cities in South Africa, these being; Kimberley, in the Northern Cape and Rustenburg in the North West Province. The growth and success of the awards has been as a result of the formidable partnerships with De Beers’ clients, tertiary institutions and the South African jewellery design sector, who have been unwavering ambassadors of the Shining Light Awards Competition.
De Beers’ vision is to demonstrate to the world the wealth of design talent that exists in Southern Africa by creating a design platform, through which the creative artistry can be showcased using nature’s most remarkable and finest creation, the diamond.
Faried Sallie, Managing Director of the Diamond Trading Company South Africa, a De Beers Group Company commented; “South Africa has a great opportunity to grow jewellery design and manufacturing as a strategic focus area for beneficiation considering the talent and passion that we have in this country.
“This, we believe, can be achieved by our endeavour, and that of the South African industry at large, to further explore opportunities for partnership with those entities that are committed to growing this industry.”
Offering consistent and
predictable supply to its clients
for local manufacturing.
Promoting skills development